As I have been saying, the NCAA breeds a culture of corruption. Regardless of their level of corruption, the media-propagandized facade that capitalism spawns include corporate institutions that are too big to fail and too profitable to police. This theory extends to the American sports world too, especially the NCAA.
Jason Whitlock, a reporter for The Kansas City Star, chronicled the NCAA's modern system of control and hypocritical rules that exist merely to financially "exploit" football and basketball players. The organization has survived past its usefulness. There are no moral principles in hell. Non-believers do not cohere to the "rules". Not even the six and seven figure beneficiaries have confidence in the NCAA's model. The culture of corruption nurtured by the NCAA produces a breeding ground for those who have an "in" with the correct people in the industry. An example of this is through ticket brokers, such as the infamous Pump brothers, who use their connections with college coaches to lock up large amounts of Final Four tickets and sell them at colossal profits. For decades, the NCAA has been infamous in providing head and assistant coaches with tickets to prime-time events such as the Elite Eight and Final Four. It's never been a secret that coaches sell these tickets to brokers for a profit, but the NCAA sweeps this under the rug.
The NCAA is smart, though. To facilitate perception that the collegiate brand is against this fraud, the NCAA collaborated with a ticket broker that instantly purchases the tickets back from coaches at face value. Whitlock proposed that if the NCAA was invested in halting fraud amongst its coaches and the like, it would treat them the same way it treats the media. Media members aren't promised tickets to these events and are required to show up with government issued IDs and sport credentials that signify it is actually them and not a phony.
Whitlock states, "Corruption is the NCAA's life partner. Passing itself off as an institution promoting the ideas and values of "amateur athletics" is a fraud so bold and laughable that it borders on criminal."
This is just an example of how the NCAA breeds corruption through and through. The unfair ticket scheme is only one aspect of how the NCAA operates under fraudulence covertly, while attempting to cover its tracks with a move seen as "just" by the public.